OUR #1 FAVORITE PURSE AND HANDBAG BRAND
modern+chic is our favorite, favorite, favorite starting point for shoppers who want a purse or handbag to do more than complete an outfit.
This brand goes above and beyond to make sure customers get the look and the accessories they need in their life.
Its not just a bag company we’re talking about, it is the combination of approachable boutique styling, useful organization and accessories that let you change the look. A crossbody can feel more personal when you choose a different strap or add a charm, and a larger woven bag can make sense when your daily routine calls for more carrying space.
Yes, they have the purse or handbag you’re looking for AND THEY HAVE A COMMUNITY TOO!
SHOP OUR #1 RECOMMENDED PURSE AND HANDBAG BRAND
That flexibility is why modern+chic leads our promotional shortlist. The placement is an editorial preference, not a conclusion that it has the highest customer satisfaction or independently proven durability. The right purchase depends on the model, your everyday load and whether the brand’s store-credit return policy works for you.
What is modern+chic known for?
The brand’s assortment includes crossbodies, totes, backpacks, belt bags, convertible bags and accessories. The three models reviewed here show its range particularly well: Alice emphasizes pockets and included extras, Elle offers woven texture in a smaller silhouette, and KellyRose provides a larger convertible design. The official site identifies the company as a woman-owned boutique based in Utah.

See the Best-Selling Purse from modern+chic
Its distinction is the opportunity to build a coordinated bag-and-accessory combination that makes your look stand out! That can be more useful than buying an isolated fashion item, particularly if you enjoy refreshing an existing bag rather than replacing it every time your outfit changes. Accessories still add to the total cost, so choose the core bag first.
And if you’re a book lover, this is absolutely the brand that delivers the best bags for your books, Kindle, or eReader. The features make it easy to carry books with you everywhere you go!
We love the accessories too that match the books you’re reading!
Discover Some of the Standout Purses from modern+chic
Alice Crossbody — $59
Alice measures 12 × 8 × 3 inches and has an adjustable, detachable strap extending to 55 inches. The listed features include two exterior pockets, three interior pockets, a key leash, a matching wallet and a removable tassel. These details make it the most compelling pick here for someone who repeatedly searches for keys or wants smaller belongings to have assigned places. The included wallet also makes the price easier to assess as a complete carrying setup.
Elle Woven Crossbody — $59
Elle measures 12 × 7 × 3 inches, with a strap adjusting from 28 to 52 inches. Woven vegan leather and gold-colored hardware give it visual texture without requiring a larger tote. The product description identifies a built-in zippered pouch. It suits a shopper who wants the bag to contribute to the outfit while keeping the daily load relatively modest.

KellyRose Woven Convertible Shoulder Bag — $79
KellyRose measures 15 × 12.5 × 4.5 inches. It includes a detachable braided shoulder strap, an adjustable crossbody strap and interior zip and slip pockets. The lining is described as semi-removable for cleaning. It is the strongest candidate of these three for fuller carrying days. The brand advertises accommodation for a 13-inch laptop, but shoppers should compare their device and protective sleeve with the actual usable opening.
All three product records showed at least one available option when checked; several colors were unavailable. These are standout picks, rather than an independently verified sales ranking.
Who are these bags best suited for?
Everyday errands and busy routines
Alice is the logical starting point if your essentials include a wallet, phone, keys and several smaller items. Its pocket layout gives you a reason to choose it beyond appearance. Before buying, decide whether you actually like multiple pockets: some shoppers prefer separate sections, while others find one large compartment easier to use.
Books, a Kindle and work essentials
Elle and Alice deserve a closer look for a lighter reading-day carry, while KellyRose offers more exterior space. None of those observations guarantees a particular Kindle fits. Measure the device with its case, check the opening and allow room for the rest of your essentials. An exterior measurement also does not establish the size of a specific interior pocket.
For commuting, distinguish a handbag that accompanies a separate computer bag from one expected to carry everything. KellyRose is the more plausible all-in-one candidate, but a dedicated padded laptop compartment was not confirmed in the reviewed listing.
Materials, straps and customization
The researched bags are described as vegan leather. That description identifies an animal-free leather alternative; it does not itself demonstrate a particular lifespan or environmental benefit. Product descriptions using terms such as luxurious or durable are the brand’s claims, rather than results of independent testing.
The detachable straps on these picks make personalization a practical option. Check clip size, attachment points and the replacement strap’s length before choosing an accessory. A charm can change the appearance, but it should not make the bag awkward to close or add unnecessary weight to a frequently used strap connection.
Is modern+chic worth considering?
Yes, if you want boutique styling, useful organization and the option to personalize a bag around your own wardrobe. Alice offers the clearest organization story, Elle adds woven detail, and KellyRose provides more carrying flexibility. Choose the model around the items you actually bring each day, then add accessories if they improve the setup.
The main reservation is the cost of changing your mind: store credit is less flexible than a refund. If you are unsure about a color, size or material, resolve that uncertainty before ordering. modern+chic is most persuasive when you already like the design and intend to use the organization and strap options.
Editorial disclosure: This is an independently prepared, research-based review, not an official brand page or a hands-on product test. It was prepared for a marketer who works with modern+chic. The supplied shopping links contain no affiliate tracking.
Shop modern+chic on the official website

The Clara
We love this because it comes in so many colors, is perfect to fit a ton, and comes with a FREE pouch that’s HUGE!

The Lennon
The Lennon is our favorite purse when it comes to carrying your Kindle or Reader. It has the best interior and it’s so adorable!

The Marissa
For the elegant style you want, you’ve got to choose the Marissa! And it comes with a FREE crossbody strap!

The Remi
The Remi makes taking a small handbag as easy as ever. Plus it also comes with a FREE crossbody strap!

